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Product Image standards and guidelines

Getting products onto the digital shelf

Product Image standards and guidelines

A consistent and global approach to the way product images are shared, managed and used between trading partners is a growing need throughout the supply chain driven by the exponential growth of online shopping.

Are your product images mobile ready?

GS1 standards and guidelines provide image providers/manufacturers, image recipients/retailers and image service providers a common approach and forum to discuss and agree on emerging challenges in image format, computer-generated or enhanced images, regulations, usage rights, etc.

GS1 Product Image Specification Standard

GS1 Mobile Ready Hero Images Guideline

GS1 Pharmaceutical Image Implementation Guideline

GS1 Product Image Sharing/Delivery Guideline

GS1 Product Video Standard

Quick reference guides

The GSMP group responsible for these image standards developed a series of 1-pagers covering common issues around digital assets including:

Basics of Primary Product Images

Mobile Ready Hero Images

Product Image Overlays

 

See also the: Product Image Training

Any questions

We can help you get help you get started using the GS1 standards

Contact your local office